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| “Bulgaria, Magic Lives Here” - for the British tourists and tours to Bulgaria |
| “Bulgaria, Magic Lives Here” – with this slogan Bulgaria has advertised in a major advertising campaign to British tourists the tours to Bulgaria about the incredible nature and old Thracian and Roman heritage of Bulgaria. |
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Over the past six months some of the popular British TV channels and print editions have dedicated to tours of Bulgaria a series of articles and broadcasts that have reached out to multimillion British tourists. |
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Dozens of billboards across the country, advertisements and online impressions have tempted Brits to come and enjoy one of the loveliest corners of Europe. |
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